This Privacy Policy was last updated on November 25, 2025.
At 4×4 Self Drive Cars for Hire (referred to as “we,” “us,” or “our”), we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains our data collection, use, disclosure, and security practices for the information we gather through our website (4x4selfdrivecarsforhire.com), mobile applications, and other services related to our 4×4 self-drive car rental business. By using our services, you agree to the terms of this Privacy Policy.
We operate as an independent car rental provider specializing in 4×4 vehicles for self-drive hire. This policy applies to all users, including customers, website visitors, and anyone who interacts with our services. For any questions, please contact us using the details at the end of this policy.
What Information Do We Collect?
Information You Provide Directly
We collect personal information that you voluntarily provide to us when you interact with our services, such as when making a reservation, renting a vehicle, or contacting us. This may include:
- Personal identifiers: Your name, email address, phone number, date of birth, driver’s license number and expiration date, passport information, and emergency contact details.
- Rental details: Information about the vehicle rental, including pickup and drop-off locations, rental dates, vehicle preferences, and any additional services (e.g., insurance or GPS add-ons).
- Payment information: Credit card details, billing address, and other financial data necessary to process payments.
- Account information: If you create an online account, this includes your username, password, membership numbers, or corporate identification.
- Other communications: Any information you provide in inquiries, feedback, surveys, or customer support interactions.
Information Collected Automatically
When you visit our website or use our services, we may automatically collect certain information using technologies like cookies, web beacons, and server logs. This includes:
- Device and usage data: IP address, browser type, operating system, pages visited, time and date of access, and referral sources.
- Location data: With your consent, we may access location-based information from your mobile device or IP address to provide services like nearby rental locations, return reminders, or local offers. We do not track your location for purposes other than enhancing our services.
- Vehicle data: Some vehicles may be equipped with telematics systems, GPS, or infotainment features that collect data on vehicle location, usage, and performance during your rental. This helps with safety, maintenance, and recovery in case of theft or accidents.
Information from Third Parties
We may receive additional information about you from external sources, including:
- Booking partners: Third-party travel sites or affiliates that provide reservation details and contact information.
- Employers or insurers: If renting through a corporate account or insurance claim, we may receive contact and policy details.
- Credit agencies: For fraud prevention and credit checks, we may obtain identity verification data.
- Marketing partners: Information to improve our services, such as from customer support providers or analytics tools.
If you connect your account with third-party services (e.g., social media or loyalty programs), we may collect information from those sources with your permission.
How Do We Use Your Information?
We use the information we collect for the following purposes:
- To Provide and Manage Services: To process reservations, facilitate rentals, handle payments, and deliver customer support. This includes verifying your eligibility to rent (e.g., age and license checks) and managing your rental agreement.
- To Improve Our Services: To analyze usage patterns, evaluate staff performance, and enhance our website, vehicles, and overall offerings. We may compile anonymous statistics to better understand customer preferences.
- For Safety and Security: To protect our assets, prevent fraud, and ensure vehicle safety. For example, we may use location data in emergencies or to locate stolen vehicles.
- For Legal Compliance: To comply with laws, regulations, or legal requests, such as sharing data with authorities for traffic violations or accident reports.
- For Marketing and Communications: With your consent, to send promotional offers, newsletters, surveys, or updates about our services. This may include personalized recommendations based on your rental history.
- For Administrative Purposes: To manage accounts, process claims, collect payments, and enforce our terms and conditions.
We only process your information where we have a lawful basis, such as fulfilling a contract with you, complying with legal obligations, pursuing our legitimate interests (e.g., fraud prevention), or with your explicit consent.
How Do We Share Your Information?
We do not sell your personal information. We may share it with third parties in limited circumstances:
- Service Providers: With vendors who assist us, such as payment processors, IT support, marketing agencies, customer service teams, and debt collectors. These parties are bound by confidentiality agreements and use the data only for the services they provide.
- Business Partners: With affiliates, insurers, or corporate clients to facilitate your rental (e.g., sharing details with your employer for billing).
- Government and Legal Authorities: As required by law, such as for tax reporting, accident investigations, or in response to subpoenas.
- In Business Transfers: If we sell, merge, or transfer parts of our business, your information may be included as an asset, subject to protections under this policy.
- With Your Consent: For any other purpose you explicitly approve, such as sharing with travel partners for integrated services.
Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, loss, misuse, or alteration. This includes encryption for sensitive data like payment details and secure servers for storage. However, no system is completely secure, and we cannot guarantee absolute protection. You are responsible for maintaining the security of your account credentials.
In the event of a data breach, we will notify you and relevant authorities as required by law.
Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance your experience, analyze traffic, and deliver personalized content. You can manage cookie preferences through your browser settings. For more details, see our Cookie Policy (if applicable, or integrate here).
Retention of Your Personal Information
We retain your information only as long as necessary for the purposes outlined in this policy:
- Rental records: Up to 7 years from the rental date for legal and accounting purposes.
- Marketing data: Up to 7 years after your last interaction, or until you opt out.
- Customer inquiries: 3 years for general queries, longer for disputes.
After this period, we securely delete or anonymize the data, unless required to retain it by law.
Your Rights and Choices
Depending on your location and applicable laws (e.g., GDPR for EU residents or CCPA for California residents), you may have rights regarding your personal information, including:
- Access: Request a copy of your data.
- Correction: Update inaccurate information.
- Deletion: Request removal of your data (subject to legal exceptions).
- Objection: Opt out of certain processing, including marketing.
- Portability: Receive your data in a transferable format.
- Withdrawal of Consent: Revoke consent where given.
To exercise these rights, contact us using the details below. We will respond within 30 days or as required by law. We may verify your identity before processing requests.
You can opt out of marketing communications at any time by clicking “unsubscribe” in emails or contacting us. For location tracking or cookies, adjust your device or browser settings.
Children’s Privacy
Our services are not intended for children under 18. We do not knowingly collect information from minors without parental consent. If we become aware of such data, we will delete it.
International Data Transfers
If you are outside the United States, your information may be transferred to and processed in the US or other countries where our servers or service providers are located. We ensure appropriate safeguards, such as standard contractual clauses, to protect your data in compliance with applicable laws.
Changes to This Privacy Policy
We may update this policy to reflect changes in our practices or legal requirements. We will notify you of material changes via email or a notice on our website. Continued use of our services after updates constitutes acceptance.
Contact Us
For questions, requests, or concerns about this Privacy Policy or your data, please contact:
4×4 Self Drive Cars for Hire Email: info@4x4selfdrivecarsforhire.com
Address:Kasuku Center Nairobi, Kenya or Arches Gardens Kisasi Kampala
Phone: +254 703 367441